Lloyds Bank

Ade Adepitan for Lloyds Bank

In a series of 40 second documentary films for Channel 4 and More 4, called ‘Because Your Home Matters’, Ade Adepitan and fellow presenters Claire Balding, Mary Portas and Nick Hewer reminisce about buying their first home and what the experience meant to them. It marks the first time that Lloyds has used on-screen talent in an advertising campaign.